CASE STUDY | EVENTS & ENTERTAINMENT

Marked "Permanently Closed." Now Booking 15 Shows a Month.

How Baycoast Media helped Florida's casino party leader reclaim its market.


544+

Five Star Reviews

8 to 15

New Clients Per Month

4

Markets Managed

23,525

Profile Views (6 Mo)

The Client

Casino Party Planners is the industry leader in casino themed events across Florida. Professional dealers. Real wood tables. Corporate events, fundraisers, and private parties. Michelle S. built the company from scratch and dominated the market for years.

Then it stopped growing.

The Problem

By the time Michelle reached out in September 2024, the company had been shrinking about 5 percent a year. Competitors were taking market share. Her flagship Tampa location showed as "permanently closed" on Google. It had fewer than 10 reviews. Accounts across Google and Meta were closed, banned, or shadowbanned. Her previous provider had stopped managing anything years earlier.

Michelle understood the trend line. Continue shrinking and the company that defined its industry could shut down.

What Baycoast Built

The first six months were not marketing. They were rescue work. We filed appeals, built documentation, and guided reinstatement processes until the banned profiles came back. We helped Michelle secure a new office in Tampa and reopen the location Google had declared dead.

With the foundation repaired, we built a coordinated growth system. Local SEO. Paid search. Reputation management. Social content. Blog strategy. Conversion tracking. Monthly reporting. Everything pointed at one outcome: the events Michelle wanted most.

The Results

The Tampa location went from under 10 reviews to over 544 five star reviews. Every review answered. Every profile active.

Casino Party Planners now books 8 to 15 new clients per month in season, plus repeat bookings. The company is gaining market share and positioned as the industry leader again.

The strongest proof came from Michelle's own decisions. She started with Tampa and Orlando. Since then she has added Ocala, The Villages, and South Florida. Nobody expands a system that does not work. Baycoast now manages four markets for Casino Party Planners.

"I want to hug you, slap you, and then buy you a drink. Me and my team have not had a single day off in over three months."

Michelle S., Owner, Casino Party Planners

"I have recommended Baycoast several times, even to my competition. The attention to detail and creativity is consistent."

Michelle S.

Casino Party Planners provides casino themed entertainment only. No gambling. No money changes hands on the tables.

Marketing should never be a gamble. If you want a system that stacks the odds in your favor, we should talk.

(813) 725-4350 | hello@baycoastmedia.com | baycoastmedia.com

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