Ever been 4-pages deep into a lead funnel and realize you have no idea how you got there?
That’s clever internet marketing.
Lead funnels draw you in. They entice you to leave your information. Usually with a bribe, like a free strategy session or SEO roadmap.
Lead funnels capture your prospect data so that you can sell them your product or service.
Lead funnels are awesome because they build a multi-step relationship with your prospective customer.
Information is gathered slowly, and each engagement is rewarded. These interactions drive your prospect further into the cycle of trust.
By the time they are talking to you, your prospect actually want to converse!
It’s great way to pre-qualify leads.