What Is Website Maintenance?

Website maintenance is the act of regularly checking your website for updates, mistakes, and security concerns. In a world of constant updates, patches, algorithm changes, hackers, and the chaotic nature of the internet, going just one day without properly managing your site could cause big issue.

We love websites and know what it takes to prevent slowdowns, breakages, and other issues. We maintain your site to give you the ultimate piece of mind.

A Proper Website Maintenance Plan Is a Circle

Website maintenance should be a consistent part of your business. If not correctly implemented, your website can have serious problems and setbacks to your business health.

Staying on top of website health takes meticulous care. This is particularly the case for a large sites.

All that to say: keep on top of your website maintenance.

Why Is It Important to Do Website Maintenance?

Many new businesses already have a lot on their plates. It’s tempting to just throw up a website and forget about it, but there are hundreds of reasons why this is a bad idea. We handle the critical tasks so you don’t have to.

What We Manage So You Don’t Have To

Daily Theme & Plugin Updates: Over 50% of all hacked WordPress sites are caused by vulnerabilities in plugins and themes. With our daily plugin and theme updates, your plugins will always be on the latest version that your plugin or theme author has released, helping better protect your website.

SSL Encryption – Secure Sockets Layer (SSL): is a standard security technology for establishing an encrypted link between a server and a client. Without it, you have no trust.

Uptime Monitoring: Whether a hosting issue or breakage in your website, our uptime monitoring will inform you of site downtime. When your website is down, you are losing visitors and revenue. We help make sure this doesn’t happen to you.

Daily Cloud Backups: We take daily cloud backups of your site. This ensures if something goes wrong at any point we can roll back to a previous day, prior to any errors.

Vulnerability Checks: We bring you real-time information about what plugins are vulnerable so that action can be taken accordingly.

Image Optimization: One of the biggest causes of site slowdowns are images. While large, beautiful images are great visuals for websites, often, those images are not optimized for web viewing, and require a large load time. We now offer full-site, WordPress optimized image compression that maintaining the quality of the images while shrinking the file size to ensure faster load times!

Speed Optimization: Users abandon websites if it takes more than a few seconds to load. Standard activities like blog posts, photos, and videos bog down your website over time. We keep it running fast!

Google & SEO Aware: Google sets the standard for search engines. They’re always working to optimize searches, so we’re always working to optimize those results for you. Everything we build is with SEO and Google compliance in mind.

SEO Optimized / SEO Ready: Your data needs to be filed and labeled in a way that makes it easy for search engines to find. There’s an art to it, and we enjoy getting you noticed quickly.

Content Upload & Management: You enjoy the hassle-free experience of relaxing while someone else manages, uploads, SEO indexes, and promote your content across your websites, LinkedIn company page, AND Google My Business.

Google Maps Management: Even if you do not see customers in person, you should list as “by appointment only” and still have a listing on Maps. This drives traffic to your WEBSITE.

Professional Google My Business Management: The YELLOW PAGES for the internet, and a MUST-HAVE in today’s digital world. You will generate more traffic, leads, and revenue. Example:

Directory Support: Directories updates need to be timely and relevant. We not only keep them accurately updated; we also publish your critical messaging. For example: COVID-19 Update: Appointments by video chat only. Please call 813-111-1111 for scheduling.

LinkedIn Profile Optimization: We make recommendations on how to keyword optimize your profile. Many clients enjoy 10x profile views!

LinkedIn Company Page Management: We will post your content on your company page and ensure it is synchronized to your profile. Build trust with your clients and draw attention to your brand.

LinkedIn Growth Marketing: We put your LinkedIn Profile on Steroids! You’ll grow super-fast, gather endorsements, and build your personal brand.

LinkedIn Lead Generation: We build a custom 4-step messaging campaign with your guidance. Then we use it to engage your ideal audience. When done correctly, this is a powerful resource.

Good Faith:

As Servant Leaders: We are motivated by love – not greed. Your online reputation is important, and we guard it carefully. Our goal is to build your vision. If we may serve you better, please let us know.

With Love:

We are proud to support our troops! As a veteran-led company, we donate 10% of profits to help returning veterans find healing, housing, food, and employment.

Referrals:

Know someone else who would love this service? Your recommendation is our highest compliment.

We look forward to realizing your goals, together.